Cashback — The performance booster for brands & industry

Cashback campaigns — efficient purchase incentive with direct effect

With cashback campaigns via marktguru, users receive part of the price directly back when they buy a product — simply by uploading a receipt. This ensures a high level of participation and creates measurable purchase incentives in a short period of time. Brands benefit from direct feedback and an accurate evaluation of campaign performance. At the same time, product range changes, new launches or sales can be specifically supported.

Effective product promotion with incentive

Cashback campaigns specifically increase the visibility of your products and activate buyers through direct refunds. The upload of the receipt serves as proof of purchase — simple, fast and mobile.

Detailed performance measurement

Marktguru provides comprehensive evaluations with insights into retailers, regions, prices and redemption rates. In this way, campaign performance can be precisely analyzed and optimized depending on objectives.

Flexible implementation & direct customer access

The campaigns can be managed nationally or regionally — without any effort at the POS. Brands also receive direct contact with buyers and valuable first-hand feedback.

marktguru Leistungen

Digitale und crossmediale Lösungen für nachhaltigen Markterfolg

Digital brochures & offers

Increase frequency and sales in your branches with targeted offers. Present your products right where consumers make their purchase decisions.

Premium digital advertising formats

Push notifications — directly address the relevant target group.

Teasers & highlight placements — Showcase the brand prominently on marktguru.

Fullpage Takeover & Premium Display Ads — Maximum visibility with high-impact formats.

Co-branded TV campaigns (ProSiebenSat.1 PULS 4)

Combine digital advertising with TV coverage for maximum visibility.

Presence on wide-ranging TV channels for sustainable brand perception.

Co-branded social media

Use data-based storytelling for targeted targeting.

Encourage interaction and brand loyalty with precise social engagement.

Data insights & consumer analyses

Get detailed insights into buying behavior & market trends.

Optimize campaigns with data-driven strategies for maximum efficiency.